How We Make Virtual Focus Groups a Success

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We follow these steps to ensure the best online focus group experience.

  1. Our platform is easy and works with respondents’ already established familiarity of virtual meetings
  2. We put the right team in place for each project to address language, age, or any other potential challenges
  3. We screen out anyone who does not meet the minimum tech, equipment, and “interview space” requirements
  4. We perform a tech check with respondents days before the interview
  5. We ensure they login 15-20 minutes prior to the interview to allow time for last minute troubleshooting
  6. We request they be near the modem and in a quiet place during the interview
  7. We set clear rules of engagement to avoid distractions and ensure 100% task focus
  8. We send out clear easy to follow login instructions to clients and stakeholders
  9. We provide bilingual friendly tech support during the entire interview
  10. We ensure privacy and security of all sessions

Categories: Why Us